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Bezos Seeks to Delight with Amazon May Day, 24-7 Tablet Support

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When Amazon founder and CEO Jeff Bezos said he wanted to show me a new feature called “May Day,” I instantly imagined some sort of panic button and, in a way, that’s precisely what this feature is: a soft button that staves off high-tech fear by connecting Amazon Kindle Fire HDX owners to live, 24-7, 365-days-a-year tech support.

It’s a feat almost unheard of in modern-day support and one Bezos clearly relished showing off

Bezos revealed the fascinating new feature as part of a larger product introduction meeting that included three brand-new tablets: the Kindle Fire HDX 7-inch, the Kindle Fire HDX 8.9-inch and the updated Kindle Fire HD. You can read all about those tablets, here. Read more…

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