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Amazon CEO Jeff Bezos: Why Is This Man Smiling?

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Jeff Bezos is in a good mood. His day will likely resemble a gauntlet, with dozens of tech journalists marching into Amazon headquarters three at a time to hear him repeat details of the three new Fire tablets and cutting-edge customer service program that are his company’s latest creations. But the widely admired CEO is smiling and often punctuating points with an explosive laugh.

For the launch of Amazon’s three new tablets — the Kindle Fire HDX 7-inch, Kindle Fire HDX 8.9-inch and another Kindle Fire HD — Bezos has made the relatively rare decision to eschew a product event for this series of more intimate meetings. He seems to enjoy it and it’s a chance for journalist like me to go beyond the practiced spiel, learn a little more about the larger strategy behind Amazon’s products and maybe discover just a little bit about Bezos’ view of the world Read more…

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