Samsung’s marketing budget is phenomenal. We all know that. But completely taking over Terminal 5 at London’s Heathrow Airport? That’s a crazy and ostentatious move, even for the mammoth Korean gadget maker. Starting next Monday (May 19), Samsung will be invading every nook and cranny of the busy British terminal for two weeks. The signage, wayfinding, website and plethora of digital screens will be used to push its new Samsung Galaxy S5 smartphone in people’s faces. You won’t be able to move without a luxurious band-aid handset invading your eyeballs. On top of that, Samsung will be reworking the entrance…
This story continues at The Next Web
Read more : Samsung is rebranding London Heathrow’s Terminal 5 as ‘Terminal Samsung Galaxy S5′
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