NYT Now: All the News That Fits on Your Mobile Phone, More or Less

As someone old enough to remember life before the web, I still associate The New York Times with a big honking broadsheet, something you hunker down with for a few hours on a Sunday. Compared to easy reads like Newsday or The New York Post, The Times was daunting. During the few times I subscribed to daily delivery, I would feel a creeping sense of guilt as the old copies amassed in my recycling bin, mostly unread

Since The Times equals “high-quality, in-depth content” in my mind, there’s a bit of cognitive dissonance regarding its latest move into mobile media. The phone isn’t designed for longreads. In this medium, snackable content is the rule. Adapting the Gray Lady to this emerging media landscape has been tricky. Read more…

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