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African Telecom Proposes More Diverse Emoticons



Less than a week after Apple pledged to make its emoticons more racially diverse, African telecom Oju has stepped into the fray with an app that lets you send emoticons of color.

The Android app includes the gamut of basic emotions, including happy, surprised, sad, really sad and embarrassed. A test of the app shows it doesn’t really work like an emoticon, though. Instead, it merely sends an MMS of a pic of one of the emotions, which includes a plug for Oju’s website.

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Still, it’s a step in the right direction

More about Marketing, Diversity, Emoticons, and Business

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