Sky is bringing a new ‘buy and keep’ movie service to the UK and Ireland

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On the same day that BSkyB rolled out a brand new Sky+ EPG homepage to help push its on-demand content, Andrew Griffith, Chief Financial Officer & MD, Commercial Businesses at Sky, has let-slip on a brand new ‘buy to keep’ service that’s set to launch shortly. Griffith made the reveal on stage at the Guardian Changing Media Summit in London earlier today, and although details around the new service are scant, we do know that it will be arriving “in the coming weeks”, and will complement its existing transactional Sky Store rental service. “Having millions of our customer homes connected,…