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Loom Decor Puts Professional Design Materials in Your Hands

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During her time at a top New York City interior-design firm, Ashley Gensler became frustrated by the exclusivity of the industry; most products are available only “to the trade,” and high fees limit access to great design. Armed with an MBA from the MIT Sloan School of Management and a background in design, Gensler set out to change this industry standard, launching Loom Decor in 2012. She and co-founder Nichole Ocepek have built Loom into a comprehensive online resource for high-end custom textile furnishings at prices accessible to customers and designers alike.

Gensler talked with us about why they started the business and what technology made it possible. Read more…

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