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LeBron James’ Phone Problems Are a Samsung PR Nightmare

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NBA player LeBron James, a celebrity spokesperson for Samsung who has been featured in a variety of Galaxy device ads, had a mini-meltdown on Twitter this week when his Samsung phone deleted all of his data.

James, who must carry around the Samsung-branded Galaxy smartphone as a part of an endorsement deal, was quick to share his frustration with the device in a tweet to his 12 million followers

Considering the company is paying James a hefty sum to endorse and promote the brand, this probably didn’t sit too well with the Samsung crew.

The tweet has since been deleted, but it lives on now thanks to Twitter user @JenSized, who managed to capture a screenshot before it was removed Read more…

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