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Eventbrite Takes Another Jab at Ticketmaster With Reserved Seating

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Eventbrite, the popular ticketing service for smaller events, just took another step toward upending the traditional ticketing industry and bigger players like Ticketmaster.

Eventbrite announced a new self-service seat reservation option on Wednesday to help users organize events of any size, whether it be a community center, a church or an air show. The feature is free and lets users customize seating maps for different event spaces and set ticket prices using drag and drop tools.

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“This version of our reserved seating product, and really what we think is the most important, is the non-traditional venue spaces,” Julia Hartz, cofounder and president of Eventbrite, told Mashable in a recent interview. “We imagine that we will develop this product over time to include more traditional uses likes box office that will directly tie into a venue’s backend system.” Read more…

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