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Bacon-Scented Alarm App Gives iPhones a Meaty Overhaul

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Oscar Mayer is giving meat fans the chance to wake up to the sound — and smell — of bacon every morning

The company’s Wake Up and Smell the Bacon app and iPhone dongle, which unfortunately contains no actual bacon, is a complete bacon-themed overhaul of your iPhone’s alarm.

The dongle plugs into the iPhone’s headphone jack and, when paired with the accompanying iOS app, releases the smell of bacon as the alarm sounds

“With nearly two million mentions of #bacon on Instagram, it seems people never get tired of bacon. That’s why our team decided to develop a device to give folks what they long for most,” said Tom Bick, senior director of integrated marketing and advertising at Oscar Mayer in a statement. “As the category leader, Oscar Mayer is thrilled to bring the first-ever, bacon-scented mobile device to market, giving bacon aficionados a new reason to welcome their morning alarm clocks.” Read more…

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