Two-thirds of U.S. consumers currently own smartphones, up significantly from 44% in 2011, according to a new report. In fact, nationwide smartphone popularity is so high, it’s now more common than gaming consoles (46%) and digital cable (54%).
The findings come from Nielsen’s Digital Consumer Report released this week, highlighting the country’s growth in tech adoption in the past few years
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The report also revealed that the average person owns about four mobile devices and spends 60 hours a week consuming content on them. Half of smartphone users access social networks each day and 84% use a mobile device while watching TV. Smartphone owners spend 86% of their time using apps, compared to 14% of their time accessing the mobile web. Read more…
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Read more : Two-Thirds of U.S. Consumers Own Smartphones
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