‘Seventeen’ Is First Major Magazine to Join Snapchat

Seventeen Magazine has joined Snapchat and is looking for followers, making it one of the first major magazine publications to join the messaging service.

Let’s be friends on #Snapchat! Username: SeventeenMag. You never know, you just miiiight get a celeb selfie snap this afternoon..

— Seventeen Magazine (@seventeenmag) December 18, 2013

The message and photo-sharing app that is known for its discretion skews female, with Snapchat’s CEO recently noting that 70% of its users are womenThe platform has also begun to attract brands that value the youthful demographic that popularized the app

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