The Twitter IPO By The Numbers

Here are some accumulated statistics from our scouring of the Twitter IPO filing for your perusal. The overall number show a company with good but slowing growth in users, solid revenue in mobile but no profit yet to show.

Twitter is absolutely a mobile-friendly company, with some 75% of its monthly active users coming on portable devices. About 65% of its ad revenue comes from there too, in sharp contrast to Facebook, which had no mobile revenue at the time of its IPO.

• Daily Active Users – Over 100M
• Monthly Active Users  – 218.3M
• Revenue 2010 – $28.3M
• Revenue 2012 – $316M
• Revenue 2013 1st half – $253M
• Loss 2012 – $79.4M
• Loss 2013 1st half – $69.3M
• Shares of Stock Issued – 472,613,753
• Accumulated Deficit – $418.5M
• MAUs on mobile – 164M, that’s 75%
• Ad revenue from mobile – 65%
• Tweet impressions – 30B
• Total tweets – 300B
• Spam (Fake) Accounts – 5%
• R&D As Pct of 2012 Revenue – 37.5%
• R&D in 2013 1st half – $111.8M
• Websites Integrating Twitter – 3M
• Registered Twitter Apps – 6M
• Patents – 6
• Liabilities – $255.9M
• International Revenue 2012 – $53M
• International Revenue 2013 1st half – $62.8M
• Employees – 2,000

Image Credit: Bruce McKay

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