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Tablet Developers: Build Productive Apps, Not Games

Developers have a distinct incentive to build apps for tablets before smartphones. People use their tablets for longer periods of time and tablet apps are easier to monetize than their smartphone counterparts. And, believe it or not, there is a clear area in the app ecosystem for tablets that is being underserved by developers.

Tablets hold an outsized influence in the gadget economy. There are many more PCs and laptops in the world than tablets (for now). More than a billion people own a smartphones and adoption is proliferating at an exponential rate. In the second quarter of 2013, tablet shipments across the globe were 45.1 million, according to research firm IDC. That is about 19% of the 236.4 million total smartphones

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