Big Data in the enterprise makes the headlines, but we actually spend most of our working lives wading through the little data that floods our inboxes or consumes our web browsing. Over the past few decades we’ve experimented with content management systems (CMS) to manage the growing flood of information, but most are pretty poor and hardly get used. Now Amsterdam-based Silk aims to build intelligence into content management.
More than a CMS, Silk almost reminds me of a database. But they’ve added a cool user interface and an intelligence layer powering visualizations I have never seen in a traditional CMS. So while Google Web Designer can take the heavy lifting out of building an HTML5 site, Silk actually goes one step further, also adding data visualizations.
The effect can be impressive. I say “can be” because the interface still requires too much intelligence on the user’s part to make it useful. This can be a problem.
Breaking The CMS Mold
For example, I tried to build a collection of pie recipes in Silk. (I like pie.) I eventually figured out how to do it, but it took me a long time to make my way around the interface. And even when I was finished, it wasn’t nearly as polished as, say, Silk’s sample sites like
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