Last week an ad agency in Portland made some waves with a video and petition called “Dear J.J. Abrams.” Its goal: to lay down four “rules” of Star Wars for J.J. Abrams, director of the still-untitled Star Wars Episode VII (2015). The aim was to collect a million signatures, which it would present to Disney
The rules were essentially aimed at the three prequel movies, Episodes I through III, where George Lucas did four things the video maker didn’t like: put forth much of the action in an urban setting, made that setting and its ships look shiny and new, offered a new understanding of the Force, and had a variety of “cute” characters. Naturally, that didn’t sit well with fans of the prequels. Read more…
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