Zulily, a mom-focused website specializing in offering discounts that expire after a limited time, last week filed its papers to go public. The section in which it discusses risks to its business includes one very specific development its concerned about: the new Gmail.
Google recently altered its email service to help users sift the inbox wheat from the chaff. The company now separates emails into different tabs, potentially banishing e-commerce messages into a tab that’s less likely to be checked regularly. That’s nice for Gmail users — and not great if you run a company based on sending digital refuse to thousands of customers. Read more…
More about Gmail, Ipo, Inbox, Inbox Zero, and Zulily
Read more : How Your Newly Uncluttered Inbox Could Doom Zulily’s IPO
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