Why ‘Clicktivism’ Isn’t a Dirty Word

Liba Rubenstein, Tumblr‘s director of outreach, has heard all of your complaints.

She knows some people think online activism is lazy. She’s aware that some believe what society does online is independent of what they do offline. She’s heard every argument against “clicktivism.”

“At best, [online activists] are accused of being naive of how the world really works,” she said at the Social Good Summit. “At worst, we’re accused of actually degrading the very nature of activism.”

But at the summit, Rubenstein and other online activists explained why “clicktavism” isn’t “slacktivism”. Read more…

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