Apple’s iPhone 5S and 5C unveiling was perfectly executed, but not transcendent, and I’m OK with that.
I’m not going to lie to you; I was actually somewhat relieved that Apple only introduced two products on Tuesday. Not that I wouldn’t have loved to see more, but when you’re doing the sprint also known as live blog, you cherish the finish line almost as much as the product deets. So thank you, Apple, for that.
On the other hand … Just two products and one of them is essentially a very smart and colorful reskinning of a previous product? Color me surprised.
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