Plenty of companies are using inbound marketing techniques to publicize their brands. Strategies like SEO, link building, social media, online video, email blasts, infographics and blog posts help drive traffic to websites, but these tactics aren’t just for marketing — they can boost hiring efforts, too.
Infographics can be one of the best ways to add credibility to your company and drive traffic to your careers page. Think about your company values and choose a topic that displays its culture; for instance, a company selling skateboards may create an infographic about safety when participating in extreme sports. A company selling natural makeup products could create an infographic about the history of cosmetics created with natural ingredients. Then, enlist the help of a freelance graphic designer or an internal design team to execute the idea. Read more…
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Read more : How Infographics Can Boost Hiring Efforts
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