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Gyft Launches Online Gift Card Registry for Weddings

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Gyft CEO Vinny Lingham knows what it feels like to give a bad gift. Lingham was scheduled to attend the wedding of a close friend, but after checking the online registry only a few days before the ceremony, he found just one item left unpurchased. “I gave one of my best friends a trash can for his wedding,” says Lingham, who now laughs at the memory

Lingham, hoping that bad registry purchases will soon become a thing of the past, announced Gyft’s Gift Card Registry Wednesday afternoon. Users who log into their Gyft account from the company’s website can register for up to eight gift cards they’d like to receive from more than 150 companies, then share those selections with friends and family either on social media sites like Facebook and Twitter or through email. Others can then purchase and send the cards through Gyft’s website, or through the company’s mobile app. Read more…

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