As investments go, Big Data is currently dramatically underperforming the market. Driven in part by media hype, enterprises are investing in Big Data well in advance of actually understanding how to derive value from it. Small wonder, then, that a new analyst report indicates that enterprises are deriving far less value from Big Data than they expect, or even than they invest.
Pennies On The Big Data Dollar
How much less? Dramatically less, according to preliminary findings from Wikibon research.
Not surprisingly, Wikibon found that 46% of Big Data practitioners have eked out only partial success from their projects, and an unfortunate 2% have had to write off their investments as complete failures.
Which is not to suggest that Big Data is a sham that will inevitably end in tears. Not at all.
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