AT&T‘s attempt at acknowledging the anniversary of the Sept. 11 with a tweet and Facebook post using the phrase “never forget” may be remembered for all the wrong reasons
Like many brands, AT&T made the decision to join the social media conversation about the anniversary, but it did so by including a picture that looked a little too much like product placement. Here is a screengrab of the tweet, which has since been deleted:
The tweet was widely criticized and lampooned:
@ATT How dare you?! You’re using this tragedy to ADVERTISE? GFY.
— Joe Manna (@JoeManna) September 11, 2013
#NeverForget… That AT&T is having a sale on #Smartphones! (with a 2-year contract).
@ATT— Spencer Hicks (@SpencerLenox) September 11, 2013 Read more…
More about Twitter, Att, Business, and Marketing
Read more : AT&T Apologizes for 9/11 Tweet
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