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Amazon Offering E-Book Discounts for Print Copies



If you’ve ever bought a print version of a book on Amazon, you can now buy the Kindle edition at a hugely discounted price — from free to $2.99.

Amazon announced on Tuesday a new program called MatchBook, giving customers incentive to buy a digital version of any physical book ever purchased on the site. This includes books bought back in 1995 when Amazon first opened its online bookstore.

MatchBook, which launches in October, will have more than 10,000 books enrolled in the program. In the meantime, Amazon is asking authors and publishers to enroll their books in Kindle MatchBook, which could also open up additional revenue for both the platform and writers Read more…

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