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Facebook Aims To Cut Down On Your Newsfeed Clutter

I rarely see updates from pages I actually like, only sponsored posts from recommended pages. It will be interesting to see if this changes, thanks to a Facebook update to its News Feed algorithm designed to make sure users are seeing the stories that are important to them.

The update launched today is intended to filter “high quality content” directly to your newsfeed. Theoretically, businesses that post what Facebook considers “high quality content” will have their posts show up on their fans’ timelines more frequently.

But for the update to actually work, Facebook had to determine what exactly users deemed to be high quality. The social network surveyed thousands of people (on the network of over one billion users) to determine what factors make posts high quality.

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