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2012 Olympics: USOC YouTube Channel Tells Athletes’ Stories




Want to learn about the stories behind the American athletes you’ll watch compete in London this summer? Intrigued by injured military veterans now representing their country in the Paralympics? Want teaching tips from Olympic coaches?

These are among the goals of four new shows launched this month by the United States Olympics Committee (USOC) on its official YouTube channel. The shows will run through the lead-up to the 2012 Summer Olympics in London, during the Games and for several weeks after.

Mashable recently spoke with Lauren Pasquale, the USOC’s digital media director for content development, to learn more about how the YouTube programming fits with the organizations’ increas…
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