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The Hottest IPO You’ve Never Heard Of



With an expected valuation of close to $100 billion, it’s understandable that no one can stop talking about Facebook’s initial public offering this week. But while Facebook basks in the social media spotlight, companies tackling tough business problems are exciting investors, if not consumers. Workday, for example, is expected to be among the largest IPOs this year in the business software market.

Founded in 2005, the Pleasanton, California-based Workday makes payroll, accounting and human resources management software available over the Internet to 280 corporations, including big names like Time Warner, Kleenex-maker Kimberly-Clark and giant electronics manufacturer Flextronics. So far, Workday has raised $250 million from venture capital firms and other investors.

Dave Duffield Strikes Again

The company is the brainchild of David Duffield and Aneel Bhusri. Duffield, cofounder and chief executive of PeopleSoft, was forced to sell the company to Oracle in 2005

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