Late last month Google launched a Gmail plug-in that looked an awful lot like popular startup service Rapportive’s sidebar CRM app – but with additional functionality from Google services like Calendar. What’s a little startup to do? Rapportive’s plan is apparently to move faster and adds more on top of what Google can do. That makes a must-have browser add-on even better.
Today Rapportive is announcing a big upgrade to its baked-in Twitter functionality. You can do so much Twitter stuff in the sidebar of your Gmail now! Check out the demo video below.
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I’ve been testing this feature for the past week and it works really well. It works so well that I’ve hardly noticed it – it just feels natural. And if you haven’t tried tying your LinkedIn account to Rapportive, I highly recommend doing that too. Both are easy to do, just install the add-on, then click the Rapportive menu at the top of the page on Gmail and associate your social media accounts.
It’s been over a year now since I urged readers here to stop what you’re doing and go install this Gmail plug-in. The email CRM plug-in space is a crowded one, but all the competition is just making it better.
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