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Weekly Wrap-up: Skype Goes Down, How to Disconnect From the Social Web, Holiday Reading for Startups, and More…

weekly_wrapup-1.png It’s the last Wrap-up of 2011! The top story of the week was a big one: Just in time for the holidays when millions of people are using Skype to connect with loved ones, the company’s network cratered, dropping from 20 million connections to about 200,000 in a matter of hours. Ouch. We continued our year-end series on top products and developments, picking the best big and little companies of 2010, as well as the most promising company in 2011.

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EngagingOnlineCommunitiesLeadImage.pngThe countless individual interactions people make online have introduced a new level of complexity in marketing. These “gestures” come in the form of likes in Facebook, replies in Twitter or subscriptions to blogs. Other gestures may be a link to a site or a check-in on a location-based network. Engaging Online Communities takes a look at how the modern enterprise must set up the right systems so it can keep track of the gestures that people make and perform analytics on the data. You can download and view Engaging Online Communities here.


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