It is the second day of Dreamforce, the annual conference for Salesforce.com users.
Today the news is all about Heroku, which has been acquired by Salesforce.com for $212 million.
We’ll see what else is on tap as Marc Benioff takes the stage.
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9:10 Killing time. We’re starting a bit late. Pete Coffee of Salesforce.com is talking with a George Bush impersonator.
9:17 Looks like we are about to get started.
9:21Sounds like a new song – “This is the best one yet.” Video montage from yesterday’s Dreamforce.
9:22 Benioff is back on stage. He said it was a late night. What time is it? Stevie Wonder and Will.i.am talked backstage last night. Benioff says it was a like father and son conversation. Just like conversations he used to have with Larry Ellison, Benioff said.
9:25 Benioff is comparing Microsoft to a dark force. He is talking about how Microsoft sued Salesforce.com. He is talking about the protests Microsoft did at Dreamforce yesterday. The campaign: “I Didn’t Get Forced,” received a lot of criticism. He is asking the audience to help get the customers back.
i9:30 Star Wars “Empire Strikes Back,” music is playing as “Bernard,” takes the stage. The actor is a likeness of the person in the Microsoft ad. Benioff is now talking with Bernard about the pains of working with Microsoft. Bernard agrees to go back to Salesforce.com.
9:35 Benioff is talking about University of California at San Francisco (UCSF) and its mission to advance health worldwide. Benioff is explaining why he and his wife gave $100 million to UCSF for a children’s hospital.
9:44 Benioff is talking about new headquarters the company is building at UCSF. Tonight is the benefit concert for the children’s hospital, featuring Neil Young. Anyone have a ticket for a cloud blogger? Really, it’s an excellent cause. Tickets are still available.
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