Only One Month In, Google Plus Shows Promise For Online Marketers
It may have only launched a mere month ago, but Google Plus is already showing signs of promise to online marketers, especially in its ability to drive traffic to other Websites.
Google’s brand new social product has a long way to go before it poses …
Read More →Google’s AdWords Express Targets Small Businesses
In its ongoing quest to capture more local ad dollars, Google yesterday announced the launch of AdWords Express, a simplified version of their search advertising platform. This new advertising product aims to streamline the process of purchasing searc…
Read More →Google Plus Business Profiles Are Coming Q3, Analytics and All
Companies clamoring to build a presence on Google’s new social network have a few more months to wait. Business profiles are coming to Google Plus around the third quarter of this year, according to a story on VentureBeat.
While Google hasn’t reveale…
Read More →Is It Okay to Friend Your Boss on Facebook? (66% Say No)
The increasingly digital world in which we now not only live, but also work, gives rise to a whole new set of questions about professional etiquette. When working from a public cafe, is it rude to jump on that conference call? Should you friend your b…
Read More →Facebook PPC Ad Rates Are on the Rise, Says Report
The price of advertising on the world’s biggest social network appears to be on the rise.
The average cost of purchasing pay-per-click ads on Facebook rose by 22% in a single quarter, according to a new report by digital marketing platform provider E…
Read More →What You Need to Know to Before You Build HTML5 Apps
Building mobile apps with HTML5, CSS3 and JavaScript may be easier than picking up new languages like Java and Cocoa, but you’re still going to need to know how to do some programming. So what skills do you need to make good apps? O’Reilly Radar writer…
Read More →Should You Outsource Your Facebook Page Management?
As social marketing continues to grow in importance for brands of all sizes, should businesses consider outsourcing social media tasks to offshore third parties?
It might sound like a questionable idea to some, but doing so can decrease the costs of …
Read More →Hate Working With Legacy Code? It’s Time for a Change in Attitude
Developer Sandro Mancuso has some words of wisdom for those of you stuck working on legacy code: change your attitude. Cursing and moaning won’t get you anywhere, so you need to learn to love working with legacy code.
That may be obvious, but how doe…
Read More →Usability Lessons from a First Time Computer User
Firefox user experience designer Jenny Boriss wrote about an experience she had recently conducting usability testing with a man who had never used a computer before.
“It’s very rare in San Francisco to meet a person who’s not used a computer even on…
Read More →Why You Need a "What’s This Credit Card Charge?" Page For Customers
It happens to us all at some point. You’re reviewing your credit card statement when you come across a charge or two whose origin is not immediately obvious. Even if the company’s name can be deciphered, you still just may not recall exactly what the c…
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