Linkswitch #78, Cross Selling, Career Tracks, Effortless Decisions
Cross Selling More than Just Your Services
As freelancers, the main thing we can sell is our services. Clients come to us because they want a particular project completed and we have the right skill set to accomplish it. But the truth of the matt…
Linkswitch #77, Buy Creativity, Damn Lazy, Half Life
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10 Apps for More Efficient Tweeting
As Twitter continues to grow at an incredible pace each day, the importance of the platform grows with it. Developing a strong social media presence and growing your network of followers deman…
Linkswitch #76, Global Outsourcing, Gaining Traction, Create For You
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Global Outsourcing: Is It Wrong to Pay Someone Less Based on Location?
Lately, I’ve heard of plenty of freelancers hiring virtual assistants or subcontractors based on the other side of the globe — choosing people based in p…
Linkswitch #74, Creative Blogging, Guide to Google+, Inspirational Writing
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17 Pillar Articles to Help You Master Creative Briefs
Creatives need a detailed brief. Without it we are feeling in the dark, with little clue of our destination.
We need targeted information from our clients to deliver high qua…
Linkswitch #74, Casting Vision, Money Rules, Seamless Workspace
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Cast a Vision – and Stick to It
One of the most powerful lessons I have learned is to cast a vision and stick to it. This lesson applies to freelance work, but it also applies to life in general. Casting a vision for your care…
Linkswitch #73, Unique Selling Point, Twitter Experience, Comprehensive SEO
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7 Top-Notch Blogs for the Savvy Freelance Blog Writer
In addition to FreelanceSwtich, there are a handful of blogs that stand out a cut above the rest, and are well worth reading for freelance blog writers. These blogs are dedic…
Linkswitch #72, Collaboration Marketing, Speed Writing, Creative Practice
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Collaboration Marketing as a Freelance Web Designer
Here’s the skinny… Too many designers are sitting at home, talking about the elusive “portfolio” they plan on building or waiting for word of mouth to take them whe…
Linkswitch #71, Email Newsletters, Pen and Paper, Benefits Of Meditation
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Strengthen Client Relationships with an Email Newsletter
There are countless posts online which explain why all freelancers should have a website. In short, it’s one of the most effective ways to showcase who you are and what …
Linkswitch #70, Personal Branding, Motivational Quotes, Coffee Shops
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How to Pick the Right Colors for Your (Personal) Brand
As a freelancer, your business image isn’t just a reflection of your work, it’s a statement of your personal identity. With every project you complete, a portion of your…
Linkswitch #69, Bookmarklets, Time Management, Brand Ambassadors
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The secret power of bookmarklets
Bookmarklets are special links that users can add to their browser’s favorites.
These special links include code (i.e. not just a target URL), and they trigger various kinds of useful functiona…