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Dupe Your Boss With Bud Light’s Digital March Madness Toolkit

Darrencollison

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It’s the sports fan’s classic conundrum this time of year: March Madness is amazing, but the plethora of games all too often conflicts with your soul-crushing desk job

The lucky few have compassionate bosses who allow liberal use of TV breaks. But what of the less fortunate among us? This year, Bud Light aims to make it easier than ever to dupe your boss and stay up on the action

You’re likely to get much more use out of this campaign, called “Mad Things Happen,” than you do from the typical beer promo. Here are the highlights, which Bud Light tells us will all be available for use beginning this Thursday, when the Big Dance’s round of 64 tips off Read more…

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