EE offers heat-maps, in-store WiFi and tablets to help shops compete with online retailers

UK mobile operator EE is offering a service called Connected Retail to shops in the UK in a bid to help them compete with online rivals and cut down on queueing time in-store. According to research that the company carried out this month on 2,000 UK consumers, British retailers stand to lose around £1.04 billion a year because of long queues at the check-out – 73 percent of shoppers say they will abandon their purchase if they have to queue for more than five minutes, 29 percent of which will only wait two minutes in a queue before abandoning their purchase. To combat…

This story continues at The Next Web

Read more : EE offers heat-maps, in-store WiFi and tablets to help shops compete with online retailers