NimbleTV launched its television-on-demand service on Tuesday to the New York City area. Next, the world.
It might not happen that fast, but that is the goal for Anand Subramanian, chief executive of the steaming television start up
“The ambition of the company is to effectively solve this fragmentation problem. There’s TV all over the place and it’s a mess,” Subramanian says. “We are also looking at his as a global platform.”
The company acts as a middleman between cable companies and subscribers seeking to access television content on computers, tablets and phones. NimbleTV takes cable content and streams it for a fee (the basic package is $3.99 per month). Users can access their cable through NimbleTV anywhere at anytime with no locality restrictions. However the service is not for cord cutters — a cable subscription is required or one must be purchased through NimbleTV, which pairs customers with cable providers based on the channels they want and the price. Read more…
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