Trunk Club Teaches Guys the Art of Fashion

For Chicago-based men’s fashion startup Trunk Club, social media is more than just a channel for posting pictures of blazers and shoes that tout the brand’s offerings. The company was created for men who want to dress better but hate shopping. After taking a personal style quiz (i.e. Where do you usually shop? What are you missing in your wardrobe?), men are paired with one of 125 stylists who curate a trunk of clothes that’s sent to you for free. You can try on the clothes, keep what you want and sent the rest back. Getting a trunk and shipping is free, so you’re only charged for the threads you keep. Read more…

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