Developers Dish Advice on Building Apps That Will Sell

There’s a lot to juggle when developing an app: The expectations of your users, the demands of your boss and a multitude of other facets that need to be weighed — and possibly tossed.

These topics and more were part of a lively discussion during the “App development: the right way to build your tablet app” session at the recent TabletBiz Conference & Expo.

Panelists Andreas Pfeiffer, president of Pfeiffer Consulting; Joe Zeff, president of Joe Zeff Design; and Kevin Kim, co-founder of App Orchard discussed what they’ve learned about the not-so-nascent world of app development.

Zeff said he created Joe Zeff Design to bring current magazines to the iPad. He found Apple’s tablet a natural fit for the publishing industry. “The tablet is the ultimate storytelling device.” Read more…

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